Over 10 years we help companies reach their financial and branding goals. Maxbizz is a values-driven consulting agency dedicated.

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Développement informatique

Que faut-il maîtriser pour devenir un professionnel du développement informatique ? Des langages de programmation, des méthodes de programmation, des méthodes de conception, une pratique des architectures réparties, des bases de données, des serveurs…L’ouvrage présente l’utilisation de toutes ces techniques, utilisées aussi bien dans la conception que dans la programmation, à travers de nombreux exemples concrets. Réaliser, voilà le maître-mot ! Acquérir des bases solides qui permettent de travailler et d’évoluer, c’est l’objectif de ce livre. Cette recherche d’enseignement de bases solides assure à l’ouvrage une certaine stabilité, le rendant moins susceptible d’obsolescence en cas d’évolution technologique. Chaque technique n’est pas exposée en détail. Pas de syntaxe complète du langage Java, mais des programmes opérationnels. Pas d’exposé exhaustif sur UML, mais une utilisation de diagrammes en fonction des besoins. Ce livre ne se substitue donc pas aux documentations et ouvrages de référence. Au contraire, apprendre à utiliser ces ressources, c’est aussi un des objectifs qu’il cherche à atteindre.

Auteur:

Michel GINESTE

Editeur:

ENI Editions

Théme:

Programmation

Année de publication:

2018

01. Сhallenge

Fueling the blur of combat is a radical shift in brand growth models. Within the span of most executives’ careers, advances in technology have reshaped how consumers engage with brands. In the US and UK, more than 60% of consumers now discover products online, and 85% of millennials trust reviews from a faceless stranger more than traditional advertising. The same technology advances have dramatically altered the competitive landscape.

02. Solutions

What’s the right path forward? Reinventing the brand growth model requires more than a reallocation of marketing budget to digital. CMOs need a reassessment of growth platforms and future brand portfolios, a new understanding of the consumer journey, a supporting strategy on data and technology. Fueling the blur of combat is a radical shift in brand growth models. Within the span of most executives’ careers, advances in technology have reshaped how consumers engage with brands. In the US and UK, more than 60% of consumers now discover products online, and 85% of millennials trust reviews from a faceless stranger more than traditional advertising. The same technology advances have dramatically altered the competitive landscape.

75
marketing analysis
65
business innovation
90
finance strategy
45
corporate management
03. Results

A utility company was steadily losing customers as consumers gained the right to select their energy supplier. To boost loyalty, we helped the company transform its culture to be intensely customer-focused.

We helped a global technology company that specializes in software to reduce the complexity and mystery around their pricing strategy. The work helped generate millions more in income each year. We helped a multibillion dollar global technology giant simplify structures, save millions in costs, and create better-prepared sellers with more time for customers. We helped a multibillion dollar global technology giant simplify organizational structures, save millions in costs.